The term "omnifront" was coined by REVOLT Chairman Sean "Diddy" Combs last night to describe the brand's diverse multi-platform content. The fact that REVOLT is everywhere, anywhere, anytime was underscored multiple times throughout the presentation with several announcements including the unveiling of a comprehensive "Road to Truth" study on how brands can successfully market to Millennials, a new free REVOLT app for iOS and Android devices, and "Making the Brand," a limited-edition series exclusive to the REVOLT app that takes fans behind the scenes of the two year-long journey to create the REVOLT brand.
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